Privacy Statement

Who We Are

Appstrato Ltd is the data controller for personal data collected through this website or provided during service engagement. 

Contact Details: 

Appstrato Ltd
London
20-22 Wenlock Road, London
N1 7GU.
Email: privacy@appstrato.com 

We are registered with the UK Information Commissioner’s Office (ICO). You have the right to lodge a complaint with the ICO at www.ico.org.uk, but we would appreciate the opportunity to address your concerns directly first. 

What Personal Data We Collect

We may collect the following categories of data: 

• Identity Data: name, job title, employer, login credentials (if applicable) 

• Contact Data: email address, phone number, business address 

• Usage Data: information about your use of our website, platform, services, or emails (e.g., IP address, browser type, page visits) 

• Marketing & Preferences Data: your preferences for receiving communications from us 

• Transaction Data: records of services purchased, attended, or trialed 

• Support Interaction Data: correspondence and support history, including via our helpdesk 

We do not knowingly collect or process special category data or personal data of children under 16. 

How We Collect Data

Your personal data is collected in the following ways: 

• Direct interactions: when you contact us, complete forms, sign up for trials, subscribe to updates, or use our platform 

• Automated technologies: via cookies and analytics tools when you browse our site (see our [Cookie Policy]) 

• Third-party sources: partners, service providers (e.g., webinar hosts, event tools), or publicly available sources like LinkedIn or Companies House.

How We Use Your Data

We process your personal data only when the law allows us to, including: 

Purpose	Type of Data	Lawful Basis
To provide and manage your access to our platform and services	Identity, Contact, Usage, Transaction	Contract
To respond to enquiries or support requests	Identity, Contact	Legitimate interest
To send marketing communications	Identity, Contact, Marketing	Consent or Legitimate interest (opt-out basis)
To improve our website and user experience	Usage, Technical	Legitimate interest
To manage payments, invoicing, and legal obligations	Contact, Transaction	Contract and Legal obligation

You may withdraw your consent or opt out of marketing at any time by clicking “unsubscribe” in our emails or contacting us at privacy@appstrato.com. 

Data Sharing and Third Parties

We may share your data with: 

• Platform and hosting providers (e.g., Microsoft, AWS, Google) 

• CRM and marketing automation services (e.g., HubSpot, Mailchimp) 

• Payment processors and finance systems 

• Contracted consultants, auditors, or legal professionals 

• Public authorities where required by law 

All third parties are contractually bound to only process your data on our instruction and to maintain appropriate security. 

We do not sell or rent your personal data to third parties. 

International Transfers

Some of our service providers are based outside the UK or EEA. When your data is transferred internationally, we ensure it is protected by appropriate safeguards, such as: 

• Adequacy decisions 

• Standard Contractual Clauses approved by the UK or EU 

• Data Processing Agreements with our suppliers 

Please contact us for more detail on these safeguards.

Data Retention

We retain your personal data only as long as necessary for the purpose it was collected, including legal or accounting requirements. General retention periods: 

• Account and contract data: up to 7 years after service completion 

• Marketing preferences: until opt-out or deletion request 

• Support interactions: 2 years 

• Analytics: aggregated and anonymized after 24 months 

Data may be anonymized for research and analytical purposes indefinitely. 

Your Rights

You have the following rights regarding your personal data: 

• Access – Request a copy of your data 

• Correction – Update incomplete or inaccurate information 

• Erasure – Request deletion when no longer needed or unlawfully held 

• Objection – Object to processing for marketing or certain legitimate interest cases 

• Restriction – Ask us to pause processing if accuracy is contested or objection pending 

• Portability – Request transfer of your data in a readable format (when lawful) 

• Withdraw consent – Where consent was previously given 

To exercise your rights, email privacy@appstrato.com. We aim to respond within one month. 

Cookies and Analytics

• We use cookies and similar technologies to: 

• Improve user experience 

• Analyze website traffic 

• Remember your preferences 

• Support A/B testing and content customization 

You can control or delete cookies via your browser settings. For more details, see our full [Cookie Policy].

Data Security

We use a combination of technical, administrative, and physical safeguards to protect your personal data, including: 

• Encrypted transmission (SSL/TLS) 

• Access controls and logging 

• Firewalls and secure hosting environments 

• Staff training and role-based access 

In the event of a data breach, we will notify affected parties and regulators where legally required.

Third-Party Links

Our website may include links to third-party sites or plugins. We are not responsible for the privacy policies of those sites. Please read their statements before submitting personal data.

Changes to This Statement

We may update this statement from time to time. Material changes will be posted on our website and notified if appropriate.